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FILLING PIECES [ PROJECT.LOG / 2016 ]

Footwear photography

Footwear and lifestyle photography across recurring Filling Pieces collections.

Filling Pieces fashion composite with a tilted frame against arched architecture.
Filling Pieces footwear editorial: a tilted-frame composite made with @creationsofla.
[ MY.ROLE ]

COLLABORATIVE CREATIVE DIRECTION + PHOTOGRAPHY

[ CONTEXT ]

COMMISSIONED WORK

[ YEAR ]

2016

[ THE.BRIEF ]

Filling Pieces sent shoes from its collections and gave us creative freedom to make streetwear and lifestyle imagery. The relationship began through my collaborator and mentor, @creationsofla.

[ ART.DIRECTION ]

Shoes in the city.

We used Los Angeles architecture to frame the shoes both as part of an outfit and on their own. Creative direction and photography were shared across the recurring product drops.

[ THE.WORK ]

LIFESTYLE PHOTOGRAPHY
Filling Pieces fashion composite with a jumping model and flame effects.
Filling Pieces fashion composite with a jumping model and flame effects.
Overhead view of sneakers, clothing, and cameras on a court.
Overhead view of sneakers, clothing, and cameras on a court.
Model in a gray coat moving beside a white architectural wall.
Model in a gray coat moving beside a white architectural wall.
Model wearing pale sneakers on a Los Angeles rooftop.
Model wearing pale sneakers on a Los Angeles rooftop.
Filling Pieces wordmark over rippling blue pool water.
Filling Pieces wordmark over rippling blue pool water.
Model in a gray hoodie leaning against a white rooftop wall.
Model in a gray hoodie leaning against a white rooftop wall.
Model in black sneakers stepping beside a white wall.
Model in black sneakers stepping beside a white wall.
Close view of sneakers and pale trousers on a rooftop ledge.
Close view of sneakers and pale trousers on a rooftop ledge.
Close-up of gray and orange Filling Pieces sneakers.
Close-up of gray and orange Filling Pieces sneakers.
Full-length rooftop portrait emphasizing gray and orange sneakers.
Full-length rooftop portrait emphasizing gray and orange sneakers.
Detail of white and orange sneakers with black trousers.
Detail of white and orange sneakers with black trousers.

[ OUTCOME ]

Filling Pieces used the images on social media, its website, and other brand channels over the course of the relationship.

[ PROJECT.CREDITS ]

Creative direction and photography in collaboration with @creationsofla.