NADINE EL-ROUBI [ PROJECT.LOG / 2026 ]
Nadine El-Roubi
Creative direction and portrait photography evolving Nadine El-Roubi’s ethereal, dreamlike aesthetic into a more mature visual expression.
- [ MY.ROLE ]
- CREATIVE DIRECTOR + PHOTOGRAPHER

ON.THIS.PAGE
[ THE.BRIEF ]
Build on Nadine El-Roubi’s established aesthetic through a series of portraits that preserve its ethereal, dreamlike quality while introducing a more mature mood.
[ THE.IDEA ]
let the dream grow up.
Keep the atmosphere that makes Nadine’s imagery recognizable, then give it more depth through shadow, texture and a stronger sense of place. Direct-flash interiors and intimate daylight portraits explore that shift.
[ DECISION.LOG ]
keep the immediacy. control the frame.
As creative director and photographer, I shaped the visual approach and made the images. Hard flash, architectural lines and saturated color give the wider frames structure. Tighter portraits bring the sequence back to expression and gesture.
[ THE.WORK ]









[ PROJECT.CREDITS ]
- [ ARTIST ]
- Nadine El-Roubi
- [ MANAGEMENT ]
- XO / Belly
- [ CREATIVE DIRECTION + PHOTOGRAPHY ]
- Faiz Ghori